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A Marketing Desk for Handymen and Home Repair Businesses

Handyman SEO is a small desk that works for people who fix things for a living: the owner of a one-truck handyman business, a crew of two, a local company with a route of several towns. Its work is searches, Maps listings, reviews, ads and counting, and every piece of it is judged by whether it adds a line to the job list.

What this desk does and where its work stops

The desk writes pages, sets up and tidies listings, drafts review replies, builds ads and counts the calls and forms that come back. That is the whole of it. The repairs belong to you and your crew, and we have no view on how a job is done, which jobs a business takes or what a job should cost. When a question drifts onto the work itself, the answer lives with you.

Everything is framed around what a handyman is trying to do on a given Tuesday: fill the schedule with jobs worth driving to. Our overview of handyman marketing shows how the pieces connect, and the services page lists the two lines of work, search and paid ads.

What it looks like when this desk teams up with a handyman business

  • A job-list fact sheet comes first

    Before any page or ad, the desk writes down your jobs, your towns, your hours and your wording. Every later piece copies from that sheet.

  • Drafts that wait for the owner's read

    Pages, review replies and ads arrive as drafts. They stay drafts until you say they are ready.

  • Counting that stops at the call length

    Each call and form is stamped with where it came from, and calls also log how long they lasted. The desk does not keep recordings or notes of what a caller says.

  • Platform accounts set up in the owner's details

    Ad and listing accounts are opened with your business details and your card. We are invited in to manage them.

How the desk treats what you send

Our contact form takes just your name, your email and your phone number, plus a note if you wish, and the forms we build on a handyman's site follow the same pattern. Street addresses, photos of a home and payment details do not belong in any of them. That is how we run our own work, and we would rather you kept those things off the page.

Search work begins at $495 a month, and managing paid ads starts at $895, and the pricing page shows the rest. Each of Google, Bing and Meta keeps its own ad rulebook, and you look through the current version before an ad is switched on. Questions about any of this go through the contact page.

The desk's search side covers SEO for handymen and the Maps work for a business that drives to several towns, while handyman company SEO as a whole is written up on the search page.

What the desk does and does not do for a handyman company

  • Does write job pages and town pages for your read before they publish.
  • Does set up the Maps listing and keep its details matching your site.
  • Does draft review requests and reply drafts that wait for your approval.
  • Does build ad groups and negative keyword lists for ads you have read.
  • Does count calls and forms against the page, listing or ad that produced them.
  • Does not do repair work, advise on repair work or comment on how it is done.
  • Does not promise a rank, a map placement or a name-check inside an AI answer.
  • Does not buy links, write reviews or offer anything in return for one.

A question outside this list can go in the note on the form.

Send the desk a note about your business

Tell us the kinds of job you take and the towns you drive to. Leave customer names, street addresses and payment details out.

Which kind of job should we push first?

Name the jobs you would like to book more often and the towns on your route; mention any local websites that point at yours. Street addresses, customer names and payment details stay out of the message, please.

Describe the business and the towns it serves

A few lines naming the repair jobs to push first and the towns you cover is plenty. Somebody here opens every message.

Mark the day and time that suit you, and Ross Cohen, who runs this agency, calls the number from the field above at that moment.

Pick your ring-back time

The ring-back time you choose shows up on this line.

Weekdays only; each half hour is displayed in whichever zone you select.

Put one more job on tomorrow's list

A single call settles which job type to push first, which towns it should reach and which plan can carry it.

Month to month. No startup fee. No contract.

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